The Wow, How and Now of Content Marketing: How to Measure the Impact of your Investment.

Have you heard the phrase “Random Acts of Marketing”? Though the abundance of data available to your marketing team is unprecedented, it’s also a sad fact that most content marketing is still of the “spray and pray” variety. And who can blame the average content marketer? The reasons we do content marketing are often misunderstood, or …

What is Kalungi?

Introducing Kalungi Kalungi helps marketing leaders and content marketers track how their content is performing, in a simple, yet comprehensive dashboard. Kalungi tracks all the content you publish and provides the metrics you need, to see how your content is performing across various platforms. Other marketing dashboards only give you part of the picture, or require …

18 Amazing sites with beautiful, copyright-free photos

Choosing photos for your marketing materials can be tricky, because although you are speaking to a professional, business-minded audience, that doesn’t mean they are boring or bland. Your presentations shouldn’t be either. I try to develop engaging, colorful presentations, but sometimes that’s hard to do when the most inspiring copyright-free photo on Google Images looks like this: …